A joke without a punchline is just a lie. And there sure are a lot of missing punchlines on the internet these days.
You've
probably seen these "fake news" websites floating around on social
media recently. You might have even shared a story from one of them
yourself! But don't be ashamed. We all make mistakes. And hopefully this
little guide will help you keep an eye out for the worst of the fakes.
9) World News Daily Report
Remember that story about loggers accidentally cutting down the world's oldest tree? It went viral in environmentalist circles, but turned out to be a fake put out by the "satire" site World News Daily Report. The weird part is that the real story that it was clearly inspired by is actually better.
Stories like North Korea Unable to Access Their AOL Dial-Up
pretty much say it all about the Free Wood Post. It's basically The
Onion, if The Onion were written by fourth graders digging through USA
Today for story ideas.
Stories like Huzlers' Subway Discovered To Be Using Cockroaches In Food, FDA to Close U.S. Subway Restaurants
might be obviously fake to some people. But there's always someone who
thinks it's real. Especially your aunt who already thinks fast food is a
government-run conspiracy to keep the population docile. Which it is,
by the way. Makes you think.
5) Betoota Advocate
Look, it happens to the best of us. Unfortunately our good friends at Deadspin were recently taken in by a fake story
from the Betoota Advocate. The Olympics is not going to have 3-on-3
basketball. But why not? Sillier things have been Olympic sports in the
past.
Frankly I'm
just waiting for the day when I uncritically re-report some story from a
fake news site. It's bound to happen. It's only a matter of time. Let's
call it Actually's Law. But yeah, the Betoota Advocate is generally not funny, which is part of the problem.
4) Lightly Braised Turnip
If you read
a story last year about an enormous giant squid that washed up on the
shores of Southern California, you can thank/blame Lightly Braised Turnip.
Admittedly, the name Lightly Braised Turnip is kind of a fun play on
the world's most famous (and actually funny) fake news site, The Onion.
But far too many of LBT's stories are clearly just meant to deceive
people for viral shares.
3) The Borowitz Report
Humor is
subjective, so I don't doubt that there are plenty of people who take
pleasure from reading The Borowitz Report. And more power to them. But
there are way too many stories that are simply too plausible, which
often leads them to go viral because there's not a single joke in the
story. Day Old Congress Most Hated Ever? Yeah, that's pretty much true. Obama Urged To Apologize For Anti-Fear Remark? Is there anything in that headline that strikes you as implausible or funny?
Perhaps The
Borowitz Report is an indictment of modern politics in the most
crushing way. Maybe Borowitz is using his platform as a kind of long con
that ultimately makes us realize we live in a world that's simply
beyond parody. But for the time being, it seems to serve primarily as
something to get passed around and mistaken for real news.
Stories like Joni Ernst Says She Used to Wear Bucket On Head For No Apparent Reason
honestly give me pause. The post is so incredibly absurd and infantile
that I suddenly think I might not be smart enough to understand it. Is
The Borowitz Report working on an entirely new level? Is it so bad that
it's good? Probably not.
2) National Report
Banking on
political outrage is generally a safe business bet. Just look at cable
news. So when you see fake stories from The National Report like Planned Parenthood Proposes Mobile Abortion Services, it's pretty clear who the target audience might be.
The
question becomes how long the outrage economy might last with Facebook's
new automated tags calling out fake news. My guess? We have plenty of
good viral fake news years ahead of us.
In fact, a number of respected news outlets have re-reported stories from the Daily Currant.
They even caused one of the best New York Times corrections of all
time. After a dumb story wherein Kanye West says that he has a better
ass than his wife Kim Kardashian, the Times lifted the quotes for their
own story about Kardashian's butt.
An
earlier version of this column was published in error. That version
included what purported to be an interview that Kanye West gave to a
Chicago radio station in which he compared his own derrière to that of
his wife, Kim Kardashian. Mr. West's quotes were taken, without
attribution, from the satirical website The Daily Currant. There is no
radio station WGYN in Chicago; the interview was fictitious, and should
not have been included in the column.
Yep. That
was a real thing that happened in America's paper of record. And it's
inexcusable coming from news outlets that aren't doing their homework.
But somewhat understandable when there's not a single joke in the entire
story.
This list doesn't even count the fake news purveyors that only exist on Twitter. Like that terribly unfunny North Korean government account.There
are plenty of other fake news sites out there like The Onion that are
actually funny. But sadly, people still mistake these for real news
outlets. There's even a website called Literally Unbelievable that tracks people who still think The Onion is a real news source.
Are you dying to create your own fake news to see if you can get a hoax to go viral? Try Global Associated News.
They let you plug in a name and choose from different locations and
professions to auto-generate a hoax story. If you can't beat 'em, may as
well join 'em. Right?
Factually is Gizmodo's blog of fun facts, debunkings, and weird trivia. Join us on Twitter and Facebook.
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